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Acadia Trails is a fun branding project I recently got to work on. When creating the logo for Acadia Trails, I wanted to design something fun and organic. I wanted it to appeal to those who live for the outdoors, while also appearing to a younger audience. I wanted to avoid an overly serious or pretentious approach to the brand, and instead wanted to ensure a very familiar and friendly personality to it.
When you scroll through, you'll be able to see the number of products I designed for this brand, including the patterns. Enjoy!